All tagged Language
Do you say “you” or do you say “we”?
I’m asking specifically from the context of starting at a new job. That is, how long does it take for you to start using “we” when referencing your company and its activities?
I was thinking about your services…when you talk to your clients…what’s the thinking behind your products…
Company missions need to be to the point. They need to focus on what the company actually does, so that when you read them, you have a sense as to the firm’s aspirations and where their collective energies will be spent.
Tesla talks about “accelerating the world’s transition towards sustainable energy”.
This month's podcasts draw lessons from popular culture.
Today's episode speaks to the importance of self-talk and our choice of words. But not simply in the most overt sense that we need to recite affirmations, but even in our most casual conversations with ourselves. Our self-talk matters.
Recently, Unilever, the global consumer goods giant, announced that it will be removing the word “normal” from its beauty and personal care products and related advertising.
The idea behind this is to move away from descriptions that might suggest who (the type of person) the product is for, and towards those that describe what the product does. A step towards inclusivity and body positivity.
I was doing an Interval workout on the treadmill recently, following along with an online trainer (i.e. where you alternate bursts of high intensity effort with periods of lower effort).
At one point, having just completed a particularly intense interval, the trainer announced, “Well, that was a tough one. And we get to do that two more times!”
It was a curious choice of words. We get to do that two more times. Not we have to, or we need to. We get to.
Episode 10 of the podcast is now available and this episode kicks off this month's focus on the art of Communication, a subject that's integral to our ability to succeed in just about anything we do.
I have a pet peeve. People - yes, maybe even you - are using the words "fewer" and "less" incorrectly. I don't know why but it's happening. I see it all the time.
There were less people at the event than I thought.
He'll be home in fewer than 5 weeks.
