Long Term Growth — Word

Dec 20

Dec 20 Owning Your Ground

Aspirations, Entrepreneurship, Leadership, Private Equity, Sales, Strategy, Management Consulting

In my last post, I talked about the importance of avoiding stasis in your strategy, that being comfortable with the middle ground is a straight path to irrelevance. Maybe not today, but certainly someday.

So a response - an active, progressive strategy to do something is absolutely essential. It’s essential to be on the front foot and proactively define a clear plan for continued success.

That doesn’t, however, have to mean going after the big boys head-to-head. It doesn’t necessarily mean trying to become THE market leader.

Dec 16

Dec 16 Stasis Is Not A Strategy

Omer Abdullah

Aspirations, Entrepreneurship, Leadership, Management Consulting, Private Equity, Marketing, Strategy, Sales

We tend to think of the middle ground as a safe space to be in. You’re not out on a limb at the bleeding edge, but you’re also not trailing the pack. There’s no bloodthirsty Coke versus Pepsi battle at play, but you’re also not spending your days fighting for survival.

It’s tempting to get comfortable there. You simply play your position, fight with other ‘middle of the road’ brands and focus on the ‘middle of the road’ customers

Mar 29

Mar 29 Craving Analog In A Digital World

Omer Abdullah

Marketing, Strategy, Retail, Life, Creativity, Entrepreneurship, Sales

"We are living in an increasingly digital world that craves analog sensation."*

Digital is ubiquitous. From our work to our hobbies to our entertainment to our commerce, the digital-to-analog ratio in our lives has ramped up exponentially over the last two decades. To the point where the promise of digital has now become very much a reality.

Nov 6

Nov 6 Companies Are Marathons Not Sprints

Omer Abdullah

Aspirations, Careers, Entrepreneurship, Leadership, Life

I was at a conference recently and one of the speakers was sharing the story of how he built his firm - an organization he grew over a number of years, one that he ultimately sold for over a Billion dollars.

Based in Chicago, Omerisms is a blog by Omer Abdullah. His posts explore Ideas, perspectives and points of view across business, sales, marketing, life and (sometimes) football (the real kind).