All tagged Own your message
Episode 20 of the podcast is now available and today’s episode focuses on the importance of standing your ground when working with a customer. We like to say that the customer is always right, but sometimes, a little tough love goes a long way, even if it puts us at commercial risk.
Back in my early consulting days, I was asked to give a presentation to a prospective client and was handed a deck to present. My instructions were to go through the material, get comfortable with the content and then do a run-through with the partner with whom I’d be doing the pitch.
The content was right in my sweet spot, so I was pretty comfortable with the key messages that we needed to get across. But some of the material in the deck didn’t sit well with me.
