All in Communications

Are You An Open Book?

I'm a reasonably open book. I like to think that I'm pretty transparent about what I think, how I feel and what I believe.

If I like something, I'm not hesitant about sharing my love for that thing. If I don't like something, for example, how an individual is behaving, I'll say that as well. (I'll try and find the right time and approach, of course, but I generally prefer not to leave things unsaid. Particularly if they are someone I need to have some sort of relationship with.)

Selling Your Idea = Transfering Your Enthusiasm

There's a great quote that says that selling (anything) is essentially a transfer of enthusiasm. 

There's a lot of truth in that and it matters whether you're in sales or not. You could be selling an idea, a project or an initiative to your boss. You could be promoting a new marketing plan for your non-profit or trying to raise money for a cause.